// BUILT BY TAG — DESIGNED FOR EVERY CLIENT REVIEW
Social, Out of Home, digital and website analytics, unified into one reporting platform — with AI sentiment tracking and a daily Brand Score that reveals the patterns behind the numbers.
Accounts are provisioned by the TAG team.
What Pulse brings together
Four capabilities work together on every client account — so the tone of an audience, what people do on site, which channels moved them, and what to do next all sit in one place.
Track the tone of real audience comments, emerging themes and a clear 0–100 measure of brand health.
Meta comments · AI-classified · Daily trend
See visitors, page views, content journeys, referrers, devices, goals and downloads for every tracked site.
Per-site trends · Goals · Live activity
Bring social, Google Ads, billboards, other media and website outcomes into one campaign narrative.
Paid social · OOH · Web outcomes
Turn performance evidence into recommendations, campaign reports and grounded media plans.
Insights · Reports · Media planning
Pulse is the internal toolkit the TAG team uses to keep client reporting consistent, accurate, and beautifully presented.
AI reads every comment on Meta ads and posts — sentiment, topics and actionable issues — rolled into a daily 0–100 Brand Score, with spam filtered out automatically.
Track multiple sites per client with a lightweight tag: visitors, sessions, pages, referrers, devices and live on-site activity in real time.
Point-and-click goal tracking with the Pulse Picker, plus download counts and automated npm package stats for technical clients.
Add billboards, bus shelters, micro-billboards and digital news placements alongside paid social so the whole campaign lands in one report.
Track spend to date against budget with GST handling, run-rate social projections and remaining-budget maths that updates every day.
Enter a budget and Pulse recommends a channel split and approach based on what has actually worked in previous campaigns.
Track hashtags per client, surface rising themes and top videos each week, and feed those trends straight into pattern analysis and the next content plan.
Watch competitor pages and whole industries on Meta's Ad Library — track new ads, long-runners, recurring messages, and turn what you see into campaign briefs.
Tag every TikTok video and Meta ad with people, visual style and message attributes — then see which recipes drive winners vs losers.
Meta ads, Facebook, Instagram, TikTok, OOH and website performance pulled into one consistent view per client.
One click turns the client overview, campaign report or sentiment dashboard into a beautifully laid out, on-brand PDF.
Plan, draft and schedule posts in one place — Pulse keeps every client's content calendar aligned with the campaigns running behind it.
Add organic reach, engagement, OOH spend and follower data by hand when the API doesn't cover it.
Locked to the TAG team and the clients we invite. No public sign-ups, ever.
// WHAT A TAG CLIENT REVIEW LOOKS LIKE
This is the real Pulse interface with sample data — the same dashboards, charts and brand score that land in every client review.
Reach
128.4K
+18% vs prior period
Ad spend
$18,100
62% of budget
Site visitors
9,412
+24% vs prior period
Brand Score
76 / 100
+5 pts this month
Sample data shown — your dashboards update daily from your live Meta, TikTok, OOH and website feeds.
From connecting accounts and tagging websites to sharing a polished report — in four steps.
Link Meta and TikTok accounts, add OOH and digital placements, and drop the Pulse tag on the client's websites.
Spend, reach, website traffic, clicks and downloads land automatically — while AI scores comment sentiment into a daily Brand Score.
Use trend mapping, creative pattern analysis and AI media planning to shape the next round of content and budget.
Export a branded PDF or share a live report with the numbers, the sentiment and the story behind them.
Pulse exists to support the work our team already does for our clients. It's not a product you can sign up for — it's the reporting engine behind every TAG campaign review, available only to our team and the clients we partner with.